TIPS & TRICKS | ANNOUNCEMENTS

Introducing Brand Collabs Manager

30 July 2018

Want to take your branded content deals up a notch? We're accepting applications for Brand Collabs Manager –

a new way to help you earn money from brand deals.


Brand Collabs Manager makes it easy for brands to find and get in touch with creators for branded content partnerships. With the tool, you can quickly create a portfolio so brands can learn more about you. For example, you can add a featured video and stuff such as your interests, favourite posts and location. Your portfolio will also automatically display your audience insights, performance data and past brand partnerships.

Brands use Brand Collabs Manager to search and discover Facebook creators for branded content deals. For instance, they can explore suggested creators based on filters such as target audience, follower count, past branded content partners and more.


Additionally, brands can see an "audience match" percentage of how much a creator's audience matches their search. Brands can email creators directly to start a conversation about collaborating. The money you make from these brand partnerships is all yours, and Facebook will not take a cut (although this may change in the future).


Brand Collabs Manager also shows brands which creators have liked their Facebook Page, so consider giving your favourite brands a thumbs-up to appear as a suggested partner!


While we've been testing the tool with a limited set of partners, we're now accepting applications from US creators with 25,000 followers or more who foster a loyal community of fans and meet our content guidelines. To apply, visit www.facebook.com/collabsmanager. If approved, you'll get an email and a notification on your Facebook Page where you can sign up, which takes less than five minutes.

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